Coffee Has a Job to Do
There aren't many jobs where 4:30 in the morning can feel like you're already running late. The truck is warming up, there's a long stretch of highway ahead, and that first cup of coffee isn't about latte art. It has a job to do.
For a lot of truck drivers, coffee is part of the routine. Fill the thermos, grab what you need for the road, and get moving.
That's the kind of coffee we had in mind when we created Low Gear Roast.
Built for the Long Haul
Low Gear Roast is a single-origin Guatemalan medium roast made for the people who spend their days behind the wheel.
We wanted something with enough character to make that first cup worth looking forward to, but smooth enough that you can pour another one a few hours down the road.
No complicated coffee-shop order. No fancy name you have to explain.
Just good coffee built for long hauls, early starts, truck stops, loading docks and the people who keep things moving.
Why a Medium Roast Works on the Road
A good road coffee needs balance.
Too light and some people feel like they're drinking hot water. Too dark and it can become pretty heavy by the third cup.
A medium roast sits right in the middle. Low Gear Roast keeps the character of its Guatemalan coffee while still giving you the kind of full, dependable cup that belongs in a work thermos.
Drink it black or fix it the way you've always fixed your coffee. We're not here to tell you how to drink it.
Coffee for People Who Work for a Living
Busted Knuckle wasn't built around pretending everybody who drinks coffee is a coffee expert.
We built this brand around working people.
Truck drivers. Mechanics. Oilfield hands. Farmers. Welders. Equipment operators. Hunters. And everybody else who knows what an alarm sounds like before daylight.
That's why our coffees have names like Low Gear Roast.
We'd rather you look at a bag and think “that's me” than make you study a coffee chart to figure out what you're supposed to like.
Grab a Bag for the Road
If long hauls, early mornings and putting in the miles sound familiar, Low Gear Roast was built with you in mind.
Keep a bag at home, fill the thermos before you leave, and get after it.
Low Gear Roast — Single-Origin Guatemalan Medium Roast Coffee
Busted Knuckle Brand — Built for the Grind.